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MAG Interactive enters cooperation with Swedish TV show Vem kan slå Anja och Foppa

New QuizDuel launches eight special quizzes where players get to compete against sports legends Anja Pärson och Peter “Foppa” Forsberg in a unique cooperation with the popular TV show Vem kan slå Anja och Foppa.

Stockholm, Sweden - 19 October 2020 - MAG Interactive today announces a unique cooperation between New QuizDuel and the TV program Vem kan slå Anja och Foppa on Sweden’s Channel 5.

During the show’s third season, eight special quizzes will be released in New QuizDuel where users will be able to compete against the famous athletes Anja Pärson and Peter “Foppa” Forsberg. The trivia categories in these quizzes are a mix of general knowledge, history and Anja Pärson’s and och Peter Forsberg’s areas of expertise, alpine skiing and ice hockey.

“We are very pleased and proud of this cooperation with Channel 5 in Sweden and Vem kan slå Anja och Foppa”, says Pär Hedelund, Product Lead of New QuizDuel. “We believe that having the chance to compete against these legendary athletes will offer great value for both our players and viewers of the TV show alike.”

The first quiz - Alpine skiing - will be available to play exclusively on Swedish New QuizDuel from the 25th of October as season 3 of Vem kan slå Anja och Foppa premieres on Discovery’s streaming service Dplay.

“New QuizDuel fits perfectly with Vem kan slå Anja och Foppa, and we believe that our players will appreciate its content. The cooperation is completely in line with our goal to make New QuizDuel into the world’s best trivia experience on mobile. It also shows how interactive content can be combined with classic entertainment in a creative way”, says Daniel Hasselberg, CEO at MAG Interactive.

The TV show Vem kan slå Anja och Foppa has aired on Sweden’s Channel 5 since 2018 and is one of the channel's biggest successes. In the program Sweden’s best athletes compete in different fields against Anja Pärson and Peter Forsberg. In this year’s season, they are challenged by ski legend Ingemar Stenmark and world champion in cross-country skiing Frida Karlsson, among others.

Vem kan slå Anja och Foppa season 3 is available from the 25th of October on Dplay and premiers on Sweden’s Channel 5 Sunday November 8th.