Board and management
The board of directors is the highest decision-making body after the general meeting, and is also the highest executive body. According to MAG Interactive’s articles of association, the board of directors shall consist of five to ten members appointed by the general meeting, without deputy members. MAG Interactive’s board of directors currently consists of six members appointed by the general meeting 2023.
Shareholders below as of February 2019 with updates according to PDMR transactions, or as otherwise made known to the company.
Please contact CFO magnus.wiklander@
Board of directors
JONAS Eriksson, Chairman of the board
Jonas Eriksson, born in 1967, is a member and Chairman of the board of directors of MAG Interactive since 2021.
Other assignments: Jonas Eriksson is also Chairman of the board of United Robots AB and Media Research AB as well as a board member of LRF Media Aktiebolag.
Previous assignments: Jonas Eriksson has been, but is no longer, CEO and Editor-in-Chief of News agency TT, CEO of Canal Plus (now C More), CEO of Bonnier Tidskrifter, CEO of LNK TV Litauen, chairman of Retriver, chairman of SF Bio, chairman of Bonnier Home Entertainment, a member of the board of directors of TV4 and MTV Media Finland.
Education: Holds a Bachelor's degree of Science in Business and Economics from Mittuniversitet in Sundsvall
Shares: Jonas Eriksson owns 101,180 shares in the company.
Jonas Eriksson is independent to large shareholders and to the company and the executive management.
Jonas Eriksson has attended the compulsory stock market training for the Board of Directors and Senior Management.
Daniel Hasselberg, board member & ceo
Daniel Hasselberg, born in 1973, is a board member since 2014 and CEO of MAG Interactive since 2013. Daniel Hasselberg was also Chairman between the years 2010 and 2013.
Other assignments: Daniel Hasselberg is also a member of the board of directors of MAG Games Limited, MAG United AB, NMO Invest AB and Sventertainment AB.
Previous assignments: Deputy member of the board of directors of Gaming on the Tail AB and member of the board of directors of Sonetel.
Education: Holds a M.Sc. in Engineering Physics from Uppsala University.
Shares: Daniel Hasselberg owns 3,226,666 shares in the company.
Daniel Hasselberg is neither independent to the large shareholders or to the company and the executive management team.
Daniel Hasselberg has attended the compulsory stock market training for the Board of Directors and Senior Management.
Britt Boeskov, board member
Britt Boeskov, born in 1978, is a member of the board of directors of MAG Interactive since 2023.
Other assignments: Britt Boeskov is an independent advisor and professional board member. Britt Boeskov holds non-executive directorships at Racecourse Media Group, UK; Gaming1 Group,
Belgium and Mindway.ai, Denmark, and is a board member of Better Collective (BETCO).
Previous assignments: She previously spent 17 years at Kindred Group (KIND) in various executive roles, including COO, CPO and CXO.
Education: Boeskov holds a Master’s degree from Copenhagen Business School in Intercultural Communication and Management.
Shares: Britt Boeskov owns 22,000 shares in MAG Interactive.
Britt Boeskov is independent in relation to large shareholders and to the company and the executive management.
Britt Boeskov has attended the compulsory stock market training for the Board of Directors and Senior Management.
Åsa Linder, board member
Åsa Linder, born in 1972, is a member of the board of directors of MAG Interactive since 2023.
Other assignments: Åsa Linder has various assignments as an independent interim consultant within economics and finance but has no other ongoing board assignments.
Previous assignments: Åsa has worked as an auditor at PwC, financial manager at Bonnier AB, and CFO at Svensk Filmindustri. In the role of an independent consultant, Åsa has worked with clients such as Sweco, Max Matthiessen, MTG, AniCura, Tele2, and OKQ8. Åsa Linder has experience as a board member from SF Norge, Motion Blur, and Bonnier Solutions.
Education: Åsa Linder holds a Master of Science in Business Administration and Economics from
Uppsala University and has studied at Université de Lausanne, École des Hautes Études
Commerciales.
Shares: Åsa Linder owns 20,000 shares in MAG Interactive.
Åsa Linder is independent in relation to large shareholders and to the company and the executive management.
Åsa Linder has attended the compulsory stock market training for the Board of Directors and Senior Management.
Taina Malén, board member
Taina Malén, born in 1967, is a member of the board of directors of MAG Interactive since 2018.
Other assignments: Taina Malén is engaged as an advisor, mentor, and interim consultant, focusing on marketing, branding, and business development. She is also a board member of BRAKA Consulting AB.
Previous assignments: Taina Malén has worked as COO and CMO at Star Stable Entertainment for 10 years. She is a co-founder of Esportal and a former operational board member. Taina Malén has held several positions within the music and record label industry, including serving as Nordic Marketing Director at CANAL+ and Deputy CEO at MSL PR. She is a co-founder and investor in Esportal AB, where she also sits on the board. Previously, Taina Malén has been a board member of companies such as WIMP (now TIDAL) and Telegram Records.
Education: Has an education in Business Economy from Handelshögskolan Stockholm.
Shares: Taina Malén does not own any shares or other financial instruments in the company.
Taina Malén is independent to large shareholders and to the company and the executive management.
Taina Malén has attended the compulsory stock market training for the Board of Directors and Senior Management.
Asbjørn Søndergaard, board member
Asbjørn Søndergaard, born in 1980, is a member of the board of directors of MAG Interactive since 2020.
Other assignments: Asbjørn Søndergaard is the CEO and chairman of the board of directors of Tactile Games ApS.
Previous assignments: Asbjørn Søndergaard has no previous or completed assignments.
Education: Holds a degree in business development, media technology and games.
Shares: Asbjørn Søndergaard owns 55,000 shares in MAG Interactive, privately and through other companies.
Asbjørn Søndergaard is independent to large shareholders and to the company and the executive management.
Asbjørn Søndergaard has attended the compulsory stock market training for the Board of Directors and Senior Management.
Executive Management
DANIEL HASSELBERG, ceo
Daniel Hasselberg is the Chief Executive Officer of MAG Interactive since 2013 and member of the board of directors since 2014. For more information, read “The board of director’s of MAG Interactive” above.
Magnus Wiklander, cfo
Magnus Wiklander, born in 1973, is the Chief Financial Officer of MAG Interactive since 2017.
Other assignments: Magnus Wiklander is also a board member of Liphax AB and subsitute in the boards of Sventertainment AB.
Previous assignments: In the past five years, Magnus Wiklander has been, but is no longer, a member of the board of directors of M Wiklander AB, as well as Chief Financial Officer of Widespace AB.
Education: Holds a M.Sc. in Engineering Physics from Chalmers Institute of Technology, as well as a M.Sc. in Advanced Communication from Imperial College.
Warrants: Magnus Wiklander holds 80,000 warrants (warrant option program, 2021) and 25 000 (warrant option program, 2022) in the company.
Shares: Magnus Wiklander owns 77,231 shares in the company.
Magnus Wiklander has attended the compulsory stock market training for the Board of Directors and Senior Management.
Kaj Nygren, cto
Kaj Nygren, born in 1970, is the Chief Technology Officer of MAG Interactive since 2010.
Other assignments: Kaj Nygren is also a member of the board of directors of MAG Games Limited and Playful Days AB.
Previous assignments: In the past five years, Kaj Nygren has been, but is no longer, a member of the board of directors of MAG Interactive.
Education: Holds a M.Sc. in Computer Science from the Royal Institute of Technology (KTH).
Shares: Kaj Nygren owns 3,100,439 shares in the company.
Kaj Nygren has attended the compulsory stock market training for the Board of Directors and Senior Management.
Marie Lundgren, head of people & culture
Marie Lundgren, born in 1986, is the Head of People and Culture of MAG Interactive since 2022.
Other assignments: Marie Lundgren has no ongoing or completed assignments.
Education: Marie Lundgren holds a Bachelor’s Degree in Human Resources from Stockholm University.
Warrants: Marie Lundgren holds 25,000 warrants (warrant option program, 2022) in the company.
Shares: Marie Lundgren owns 1,500 shares in the company through the long term share savings program 2023/26.
Marie Lundgren has attended the compulsory stock market training for the Board of Directors and Senior Management.
MAGNUS HOLMSTRÖM, head of production
Magnus Holmström, born in 1977, is the Head of Production of MAG Interactive since 2019.
Other assignments: Magnus Holmström has no ongoing or completed assignments.
Education: Magnus Holmström has studied the Masters program of Media Technology at Mid Sweden University.
Shares: Magnus Holmström owns no shares in the company.
Magnus Holmström has attended the compulsory stock market training for the Board of Directors and Senior Management.